Happy National Pet Month!

National Pet Month: The greeting cards guaranteed to get your tail wagging

New research reveals the most popular dog breeds to put on a card

 

To celebrate, thortful.com have conducted new research which reveals the most popular dog breeds for cards. A new report by thortful.com reveals the most popular dog breeds to put on a card. thortful analyzed google search data to reveal not only that cards from our dogs are a growing trend, with terms like Mother’s Day card from the dog enjoying a 51% increase YoY, but that certain breeds are more popular than others.

Labrador revealed as the most popular dog breed

thortful analysed google searches for various keywords in 2019 and 2020. Labrador birthday cards enjoyed the biggest increase, with a 181% growth YoY. The most popular dog breed card searches can be seen below:

Keyword

Google searches (2019)

Google searches (2020)

% change

labrador birthday cards

1,540

4,340

181%

border collie birthday cards

810

1,830

126%

bulldog birthday cards

1,090

2,040

87%

cocker spaniel birthday cards

1,080

1,980

83%

jack russell birthday cards

1,050

1,760

68%

greyhound birthday cards

1,410

2,290

62%

golden retriever birthday cards

930

1,490

60%

staffy birthday cards

960

1,520

58%

dachshund birthday cards

3,450

5,230

52%

beagle birthday cards

1,250

1,770

42%

pug birthday cards

3,420

4,280

25%

cockapoo birthday cards

2,620

3,040

16%

 

The findings also reveal that searches for cards from the dog to mark key occasions have surged since the pandemic started. Dog birthday cards enjoyed an 88% growth YoY, whilst Mother’s Day cards from the Dog saw a 51% growth YoY. The full findings for the different occasions can be seen below:

Mother’s Day:

Keyword

Google searches (2019)

Google searches (2020)

% change

mothers day cards from the dog

8,800

13,290

51%

Valentine’s Day:

Keyword

Google searches (2019)

Google searches (2020)

% change

valentines day cards from the dog

1,350

2,360

75%

Father’s Day (2/3 months after first lockdown):

Keyword

Google searches (2019)

Google searches (2020)

% change

fathers day cards from the dog

22,420

23,330

4%

Christmas:

Keyword

Google searches (2019)

Google searches (2020)

% change

christmas cards from the dog

16,280

23,010

37%

Birthday:

Keyword

Google searches (2019)

Google searches (2020)

% change

dog birthday cards

22,900

43,100

88%

For more information, go to: https://www.thortful.com/cards/birthday

Photo by Chewy on Unsplash

Mandy Kloppers
Author: Mandy Kloppers

Mandy is a qualified therapist who treats depression, anxiety, OCD, PTSD, trauma, and many other types of mental health issues. She provides online therapy around the world for those needing support and also provides relationship counselling.

Mandy Kloppers

Mandy is a qualified therapist who treats depression, anxiety, OCD, PTSD, trauma, and many other types of mental health issues. She provides online therapy around the world for those needing support and also provides relationship counselling.

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